Customer Data Integration Gains Prominence As Vendor Ranks Thin Out
For customers and vendors alike, IBM's acquisition of DWL (together with earlier purchases of Trigo and Ascential) is a validation (if one were needed) that customer data integration (CDI) has "arrived." Further affirmation of CDI's importance as a solution area was recently provided by Gartner's new Magic Quadrant for CDI hubs and Forrester's Forrester Wave for CDI.